Betsy Akers – Custom Real Estate Website with IDX Integration
What we did
Project
Overview
Techtivo partnered with Play® in the development of a custom real estate platform designed to showcase property listings, services, and market expertise through a clean, responsive user experience.
Techtivo collaborated with Play® on technical development and IDX integration, connecting the platform with MLS property feeds and external listing systems.
Key Technical Achievements
01
IDX Integration & MLS Connectivity
Implemented IDX integration to display real-time property listings directly from MLS data sources, allowing listing information to remain continuously updated without manual entry.
02
Custom WordPress Development
Supported development of a custom WordPress platform allowing independent management of marketing content while maintaining separation from externally managed IDX systems.
03
Responsive Property Search Experience
Configured responsive listing displays and mobile-friendly browsing experiences optimized for property discovery across desktop and mobile devices.
04
Ongoing Technical Support & Platform Enhancements
Collaborated with Play® on ongoing technical updates, platform enhancements, and integration support to ensure long-term platform stability and usability.
How We
Work
- Techtivo supported Play® throughout design and implementation
- Focus on practical, stable integrations with third-party systems
- Ongoing support to maintain performance and reliability
Third-Party Integrations:
(01)
IDX system
For property listings
(02)
Google Tag Manager
For add, edit, and update tracking codes
Final Insight
Techtivo supported Play® in delivering a real estate platform that combines design, usability, and reliable IDX integration—ensuring property data remains accurate and easy to access while supporting ongoing marketing needs.
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